4 Tradeshow Scratch-offs Ideas.

Tradeshow Scratch-Offs are excellent for list building campaigns and set your brand apart from the competition.

Used at Tradeshows - Expos - Job Fairs - Convention Centers - Exhibition Halls - Fairs - Exhibitions.

Here are the four different tradeshow scenarios you can be faced with. Each one needs a different scratch-off card to maximize results:

The first scenario is a buyer coming to the booth to play and claim their prize in front of you. You scan their tradeshow ID Badge and collect their data from the handheld scanner. You do not need them to fill out a prize claim form because you collect their data from the scanner. CONTINUE »
The second scenario is a buyer comes to your booth, and you don’t have a tradeshow ID badge scanner to collect attendees’ data. You will collect their data from Priiize’s scratch-off game prize claim and opt-in forms. CONTINUE »
The third scenario is a buyer comes to your booth, and you do not have a show ID Badge scanner. You only want to collect their name and business email address and do not want to use a prize claim form. You download the data collected on the Opt-In form. CONTINUE »
The fourth scenario is a buyer comes to your booth, and you don’t have a tradeshow ID badge scanner to collect attendees’ data. You will collect their data from Priiize’s scratch-off game prize claim. CONTINUE »

Here are the best scratch-off cards for tradeshows based on customer feedback.

Tradeshow Scenario #1

Using the
Basic Scratch & Win Card.

Use your tablet or cellphone at the tradeshow.

A buyer comes to your booth to play and claim their prize in front of you. You scan their tradeshow ID badge and collect their data from the handheld scanner. Players play their games on their tablets, so they have total control.

The tradeshow attendee shows their cellphone screen to your employee, is handed their prize in your booth, or picks it up at a nearby Ambassador Desk.

Play the live Supreme Demo #1 game for the user experience.

You can also CLICK THIS LINK to play or scan the QR Code below.

Tradeshow Scenario Demo #1

Tradeshow Scenario #2

Using the
Scratch & Win + Opt-In + Claim Card.

This game example is suitable for list builder campaigns. Collect each player’s name, email address, and other pertinent information.

Use your mobile tablet at the show, or attendees play on their mobile device, laptop, tablet, or desktop outside the convention.

Attendees come to your booth and play and claim their prize in front of you or receive it by mail or email.

You would send them the game URL as a link to the game QR code to scan. You can send the way to play by email or SMS text blasts or display the QR code on signage. If they play on your device at the booth, sending the game URL or QR Code is unnecessary.

This opt-in card starts with the standard Opt-In form with an email field and a custom field for “Company Name.” Opt-in data is collected on your dashboard and downloaded in Excel or CSV.

The winner claims their prize on a prize claim form and will receive an email notification after approval.
Prize Claim data is collected on your Priiize dashboard and can be downloaded in Excel or CSV.

If a winner does not fill out the claim form, you will still collect their contact data on the front-end Opt-In form, so you don’t lose the lead.

Play the live Scenario Demo #2 game for the user experience.

You can also CLICK THIS LINK to play or scan the QR Code below.

Tradeshow Scenario Demo #2

Tradeshow Scenario #3

Using the
Scratch & Win + Opt-In Card.

This scratch card example is good if you only want to collect names and email addresses.

Use your tablet at the show, or attendees play on their mobile devices.

Show attendees can claim their prize at the show or receive it by mail, email, or in person from a sales rep.

You would send them the game URL as a link to the game QR code to scan. You can have them play on your tablet at the show, send the game URL or QR code by email or SMS text blasts, or display the QR code on signage.

This template starts with the standard Opt-In form with a custom field for “First Name,” “Last Name,” and “Business Email Address.” Opt-In Form data is collected on your Priiize dashboard and downloaded in Excel or CSV.

The winner can pick up their prize at your tradeshow booth, or you can arrange to get it to them using their contact information on the Opt-In form.

Prize Claim data is collected on your Priiize dashboard and can be downloaded in Excel or CSV.

Play the live Scenario Demo #3 game for the user experience.

You can also CLICK THIS LINK to play or scan the QR Code below.

Tradeshow Scenario Demo #3

Tradeshow Scenario #4

Using the
Scratch & Win + Prize Claim Card.

Your campaign will have winners and could also include losers.

This scratch card game uses a built-in prize claim form. Winner’s fill-in name, email, and other data from Priiize’s prize claim form.

2-Ways To Play It

Use your tablet or cellphone if people are playing in front of you and set “Next Play” to “Immediate Replay” so there is no need to keep clicking the game URL or scan the QR Code each time someone plays on your device.

If your target audience is playing remotely on their mobile device or computer, do not set “Next Play” to “Immediate Replay.” Choose a more appropriate next-play time frame based on your needs, such as Never Again, End of Day, or a set number of hours you determine.

You would send each player your game’s URL as a text, image link, or the game QR code on signage, print, banner ads, etc., to scan and play.

Winners will fill out a prize claim form and receive an email notification after approval.

You can customize the email notification and add instructions on how to claim. You may want to turn off our email notifier and direct the donors to a landing page on your site that processes their information.

Each winner’s data is collected on your Priiize dashboard and can be downloaded in Excel or CSV or sent to your CRM program or Google Sheets via Webhooks.

Play the live Demo – Scenario Demo #2 game for the user experience.

You can also CLICK THIS LINK to play or scan the QR Code.